Customer Journey Touchpoint Mapper

Description

## Customer Journey Touchpoint Mapper

Map all support touchpoints for [COMPANY_NAME]:

**Support Channels:** [CHANNELS]
**Customer Lifecycle Stages:** [STAGES]

**Journey Map:**

### Stage 1: Awareness & Consideration
**Touchpoints:**
- Website FAQ/help center visit
- Pre-sales chat inquiry
- Social media question
- Review site research

**Support Opportunities:**
- Proactive chat on pricing page
- Quick response to social media questions
- Comprehensive comparison content

### Stage 2: Onboarding
**Touchpoints:**
- Welcome email sequence
- Setup assistance (chat/call)
- Getting started guide
- First feature usage

**Support Opportunities:**
- Proactive check-in at day 1, 3, 7
- In-app guidance and tooltips
- Onboarding specialist assignment

### Stage 3: Active Use
**Touchpoints:**
- Feature questions
- Bug reports
- How-to inquiries
- Integration help

**Support Opportunities:**
- Self-service knowledge base
- In-app contextual help
- Proactive feature tips
- Webinar invitations

### Stage 4: Renewal/Expansion
**Touchpoints:**
- QBR meetings
- Upgrade inquiries
- ROI discussions
- Contract renewal

### Stage 5: At Risk / Churning
**Touchpoints:**
- Cancellation request
- Complaint escalation
- Competitor comparison
- Negative feedback

**For Each Touchpoint:**
- Channel used
- Customer effort level (1-5)
- Emotional state
- Success metric
- Improvement opportunity
- Owner (team/role)

Free to copy and use. Compatible with Claude 4 Opus, GPT-5, Llama 4.

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