Technical SEO Audit Prompt

Description

## Technical SEO Audit

Conduct a technical SEO audit for [WEBSITE]:

**Website:** [WEBSITE_URL]
**CMS:** [CMS — WordPress/Shopify/Next.js/Custom]
**Pages:** [APPROXIMATE_PAGE_COUNT]
**Known Issues:** [KNOWN_ISSUES]

**Audit Sections:**

### 1. Crawlability & Indexation
- [ ] Robots.txt analysis (check for blocking important pages)
- [ ] XML sitemap validation (all important URLs included?)
- [ ] Google Search Console index coverage report
- [ ] Crawl budget optimization for large sites
- [ ] Canonical tag implementation
- [ ] Noindex/nofollow audit
- [ ] Orphan page identification
- [ ] Redirect chain analysis (max 1 hop)

### 2. Site Architecture
- [ ] URL structure: [CURRENT] → [RECOMMENDED]
- [ ] Internal linking analysis
  - Pages with < 3 internal links
  - Most linked-to pages vs most important pages
  - Anchor text distribution
- [ ] Navigation: Click depth from homepage (max 3 clicks to any page)
- [ ] Breadcrumb implementation
- [ ] Pagination handling (rel=next/prev or load more)

### 3. Page Speed & Core Web Vitals
| Metric | Mobile Score | Desktop Score | Target |
|---|---|---|---|
| LCP (Largest Contentful Paint) | [VALUE] | [VALUE] | < 2.5s |
| INP (Interaction to Next Paint) | [VALUE] | [VALUE] | < 200ms |
| CLS (Cumulative Layout Shift) | [VALUE] | [VALUE] | < 0.1 |

**Speed Optimizations:**
- Image optimization: WebP/AVIF, lazy loading, responsive images
- JavaScript: Defer non-critical, tree-shake unused code
- CSS: Critical CSS inline, remove unused styles
- Caching: Browser cache headers, CDN implementation
- Server: TTFB optimization, HTTP/2 or HTTP/3

### 4. Mobile Friendliness
- [ ] Responsive design verification
- [ ] Touch target sizes (min 48x48px)
- [ ] Font size readability (min 16px base)
- [ ] No horizontal scrolling
- [ ] Mobile-first indexing readiness

### 5. Structured Data (Schema Markup)
- Current schema: [EXISTING_SCHEMA]
- Recommended additions: [SCHEMA_TYPES]
- Validation: Test with Google Rich Results Test
- Opportunities: FAQ, HowTo, Product, Organization, BreadcrumbList

### 6. Security & HTTPS
- [ ] SSL certificate valid
- [ ] HTTP → HTTPS redirect
- [ ] Mixed content issues
- [ ] Security headers (HSTS, CSP, X-Frame-Options)

### 7. International SEO (if applicable)
- [ ] Hreflang implementation
- [ ] Language targeting
- [ ] Content localization

**Priority Matrix:**
| Issue | Impact | Effort | Priority |
|---|---|---|---|
| [ISSUE] | [H/M/L] | [H/M/L] | [P1/P2/P3] |

**Variables:** Replace [WEBSITE_URL], [CMS], [PAGE_COUNT], [KNOWN_ISSUES].

Free to copy and use. Compatible with GPT-5, Gemini 2.5 Pro, Llama 4.

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